Sales Management

Empowering leaders to build high-performing sales teams

A proven methodology for driving team success in sales management 

Effective sales management is about unlocking a team’s potential to achieve outstanding performance. Our Sales Management Programme equips leaders with the skills to build a high-performing team, nurture a results-oriented culture and foster a collaborative environment that drives sustained success. 

With a focus on real-world application, the Sales Management Programme ensures your sales managers are primed to seize opportunities and drive long-term growth. 

Book a Discovery Call

For who

Sales
Managers

5+ years experience

Format

Face-to-Face
workshops

Virtual workshops
Self study

Duration

4 month
programme

35-40 hours

ProgramME Objectives

The Programme draws on our extensive global experience and understanding of how the top-performing organisations in the world achieve outstanding sales results. As a result of attending this training, participants will develop, refine and grow their skills at:

  1. Leading a sales team:
    Equip participants with the leadership skills to guide their team to achieve stretching targets

  2. Nurturing a healthy sales culture:
    Optimise team performance by building an empowering team culture and learning how to coach effectively

  3. Building team accountability:
    Manage operational work in line with strategic objectives, allocating time and effort to the highest value activities and delegating effectively

  4. Feedback on performance:
    Train participants in how to provide constructive feedback to support continuous improvement

  5. Streamline collaboration:
    Run results driven meetings and 1-2-1’s to accelerate action and empower team

Our Sales Management Programme

Navigating the sales process


Principles of effective sales management

Using the sales process as a compass to delegate, coach and set activity

Developing a sales strategy

building a healthy sales culture


Understanding what builds culture

Build team accountability and ownership

Balance multiple responsibilities

Reward and recognition

my role as sales manager

Who am I as a sales manager and what do I bring?

Why should my team follow me?

Identify the tools to help me to support my team

Set and communicate clear goals

Coaching for high performance


Practical session using the GROW model to focus on common scenarios

Examples: Review CRM and sales funnel, analyse hit rate

aligning strategic direction


Set stretching goals and use CRM to navigate direction and performance

Link actions to business outcomes

Track and measure progress