A year of compounding skills – that’s what the BLT Sales Academy gives sales professionals in technical industries like manufacturing, engineering, IT and construction.
The Academy Programme is built around live masterclasses with expert sales trainers, on-demand tools, digital learning and support from our Academy Director. The lessons that usually take years to learn on the job arrive sooner – and stick faster – because the learning is deliberate, structured and explored with peers facing the same challenges.
For who
Sales Executives Account Managers
Sales Managers
Format
Masterclasses
Digital learning
Peer learning
Optional coaching
Duration
1 year
programme
What’s included?
- 6 x live masterclasses: Delivered by BLT’s global team of expert sales trainers
- Ongoing Human support: Access to our dedicated Sales Academy Tutor to guide learning, maintain momentum and support real-world application
- Digital learning: Content, models and practical tools delivered via the BLT Hub
- Certificates and Digital Badge: Members secure recognition for completion of the Academy Programme
- Peer networking: A sense of belonging, motivation and shared learning
- Optional Coaching: For individuals who would benefit from deeper, more personalised development
the academy agenda
why choose blt for your cpd?
Our delegates tell us that learning with us feels different from anything they’ve done before. Here’s what sets us apart:
- Learning, tailored to you: At BLT we pride ourselves in shaping the experience around your role, sector and the deals you’re working on right now
- A global perspective: You’ll learn from expert sales trainers who’ve coached sales professionals in 20+ languages and markets all over the world
- Real change: Our focus is on changing the way you behave in front of customers so you graduate from the Academy selling differently – and seeing better results in your pipeline
- Friendly, open and transparent: You’ll be trained by approachable experts who genuinely care about your progress
Our expert sales trainers
Vee Slack
Experienced sales trainer who specialises in building sales-led organisations’ capability through tailored development sessions
Steve Minshull
Steve brings his background as an export Sales Director to his role as a Sales Trainer. He speaks 7 languages and has worked across four continents
Vorian Maryssael
Senior commercial leader with expertise in technical business development and high-stakes negotations in the oil and gas sector.
Bart Van Den Broeck
Multilingual commercial leader with more than 15 years experience across sales, key account management, negotiation and category leadership
Said Abuhamdah
Said is a high-impact business trainer with extensive commercial leadership experience, combining advanced business theory with practical application. His engaging, Socratic facilitation style challenges learners to think strategically and develop practical solutions to real business challenges.
What does the academy cost?
Contact us directly for group pricing.
Want additional 1:1 support?
Register your interest
All our 2026 cohorts are now fully booked!
Our next cohort begins in April 2027. Get in touch now to secure your place while spaces are still available.